When choosing a diamond, the "4 C’s": Cut, Carat, Colour, and Clarity, serve as a timeless framework. But at Alder Fine Jewellery, we see these not as checkboxes, but as the foundation for discovering something truly personal: a diamond with soul, presence, and meaning.
Cut: The Soul of the Stone
At Alder, we believe the cut is what brings a diamond to life. It’s more than just a technical detail, it's the way a diamond plays with light, how it sparkles and draws the eye.
From the iconic round brilliant to elegant ovals, sculptural emeralds, and romantic heart-shaped stones, the cut and shape are where design begins. We source diamonds that don’t just meet grading standards, they have personality. Whether it’s a crisp step cut or a soft, glowing cushion, our team carefully selects stones that maximise brilliance and visual size, ensuring the most impact per carat.
Carat: More Than a Number
A diamond’s carat weight reflects its size but not its beauty. In fact, two diamonds with the same weight can look entirely different depending on how they’re cut.
At Alder, we prioritise proportion and presence. Every diamond is chosen not only for its carat, but for how well it wears, how it sits on the finger, how it catches the light. We often guide clients toward stones that feel larger than their weight suggests, maximising visual value without compromise.
Colour: Finding the Right Hue for You
Diamonds are graded from D (colourless) to Z (light yellow), with the most colourless being the rarest. But rarity isn't everything, and at Alder, we focus on what looks and feels right for each individual.
Some settings enhance the brilliance of colourless stones. Others sing with a touch of warmth. Whether you lean toward icy whites or softer tones, we’ll help you find the perfect balance between beauty, rarity, and personal expression.
Clarity: Nature’s Signature, Not a Flaw
Formed under intense heat and pressure, most diamonds have tiny inclusions, natural markings that make each stone one of a kind. Clarity is graded from Flawless to Included, but most imperfections are invisible to the naked eye.
We select diamonds that are ‘eye-clean’, those with no visible flaws, but with the depth and character that make them feel alive. Because in the end, perfection isn’t about being without flaw, it’s about finding something that feels just right.
Alder’s Perspective
At Alder Fine Jewellery, we honour the 4 C’s but we don’t treat them as rules. Instead, we use them as a starting point to discover diamonds with soul, presence, and timeless elegance. Whether you're drawn to something classic or something completely unexpected, we’re here to guide you to the stone that feels like yours.
Looking to start your diamond journey? Explore our curated collection or book a consultation with our team here.
